British Army

The campaign shows how in the Army, soldiers are defined by their skills, not gender, and demonstrates that the Army is an inclusive employer with equal pay according to rank, and equal expectations for all soldiers.

Client | British Army

Publisher | LADbible Group

Account Manager | Steph Cripps

Creative | Ev Johnson

Director, Producer | Dan Laughton

1st AD | Janine Frank

DOP | Jakob Cizic

Stills | Imogen Forte

1st AC | Adam Fox

Gaffer | James Rudd

Runner | Rosie Percival